Pembarti Rural Tourism

Permbarti or Pembarthi is a village located in Jangoan Mandal, Jangaon district, Telangana State, India is world famous for its intricate and exquisite brass ware craftsmanship.The village has a rich heritage of producing handcrafted brass item, including idols, figurines, utensils, and decorative pieces.

As per a recent report by MCRHRDI, population of Pembarthy is 4096 with 1065 households consisting of 2145 male and 2151 females

Pembarthi Metal Crafts
It is renowned for its intricate and exquisite brassware craftsmanship, which has been a traditional occupation for many villagers. Pembarthi's brassware, including idols, figurines, utensils, and decorative pieces, has earned acclaim both domestically and internationally. The village has a rich cultural heritage of crafting metal objects using traditional methods, and its artisans have passed down their skills through generations.The air resounds with the continous clink and tap of mallets beating out brass sheets into fascinating and wonderful objects of art and utility.

Pembarthy is 80 from Hyderabad on National Highway (NH 163) to Warangal. 

Best Tourism Village 2023
Pembarthy the enchanting realm of metal crafts, has been recognized as the Best Tourism Village 2023 in Silver Category. 

Geographical Indication (GI) Tag
Pembarthi's brassware craftsmanship received the GI tag from the Government of India in 2010, ensuring the protection and promotion of this cultural resource.

Environmental Conservation
The village has its own nursery, developed under the Haritha Haram Scheme, with extensive plantation activities aimed at preserving the environment and conserving biodiversity.

Ban on Single-Use Plastic
Pembarthi has implemented a ban on single-use plastic to protect the environment, species, and water resources.

Solar Lights
Solar lights have been installed in place of conventional LED lights to mitigate environmental damage.

Infrastructure Development
The village has invested in tourism infrastructure, including accommodation and visitor amenities, to promote tourism and economic sustainability.

Skill Upgradation
Artisans receive training and skill upgradation to enhance the quality and appeal of their craftsmanship.

Economic Growth 
Pembarthi's metal craft industry and tourism generate income and employment, benefiting the local community and contributing to economic development.

Cultural Preservation
The GI tag and continued craftsmanship pass-down protect and promote the village's cultural heritage.

Social Inclusion
The village ensures that tourism benefits are distributed equitably among all sections of society, promoting social inclusion and equality.

Women Empowerment
Women in the village are encouraged to participate in tourism-related activities and entrepreneurship, fostering gender balance.

The forging of the craft employs the age-old traditions handed over delicately from one generation to another depicting the illusive artistry of Kakatiyas.

The joint effort of Telangana State Tourism and the local community generated opportunities and livelihood for the artisans community.

Originally stone carvers, the artists have left their handiwork in the facades of innumerable stone carvings and temples all over India. Then when brass became common, they experimented with this material. The buildings of Vijayanagar at Hampi are ruins now, but their lower stories were sheathed in beaten copper and brass by the ancestors of the Pembarti craftsmen.

For some reason this widespread craft has survived only at the sleepy little village of Pembarti.

Scholars tell us of a previous age when iron was not known and copper and alloys were used for making metal tools and objects of daily use. A small part of that age is still with us but mostly in objects of art.
Statues, carvings, castings still continue to be made in the attractive copper alloys. The methods used are still ancient, traditional ones although the raw material today comes from modern mines and furnaces.

Indian brass is renowned the world over and chances are the brass potted planter in the foyer of a Manhattan hotel or Tokyo corporate office comes from Pembarti, a small village of Telangana which is a centre of brass work.

Brass lotas, large globular vessels and plates were in demand even up to the beginning of this century. But as time went on the market died out for these.

In recent times, tired of mass-produced dully uniform items, customers from affluent countries started noticing the unique Pembarthi craftsmanship. Now, as an example, brass and copper planters are prized. The Pembarthi designs are quite different from , say Moradabad or Benares brassware although the material is the same – factory made brass sheeet.

Innovative architects started using Pembarthi brassware in their designs as a integral whole rather than piecemeal “items” of furniture. This has led to a revival of the craft tradition.